Why just get customers when you can get loyal advocates?

The difference between a successful brand and others is the relationship they build with their customers. My mission is to clarify your message and communicate it effectively to the right people. Let’s keep your audience engaged and obsessed!

Place the consumer at the heart of your strategy

Sad news: Pretty words and good products are no longer enough if you want to thrive in an industry clogged like a pore. Getting anyone to choose your brand over any other means gaining their trust and genuine interest.

People’s expectations have changed, and the bar is high. Throwing around generic keywords about brand values that are now considered standard will no longer make you stand out.

Consumers are more demanding than ever. Now is your time to take matters into your own hands and give your brand the digital presence upgrade it deserves.

  • Make sure you have a strong base with a clear goal and a powerful message.

  • Build the copywriting strategy that will forever change how people view your brand.

  • Redefine the way you communicate with your audience and watch your brand grow!

Hey, nice to meet you!

I’m Naomy, the sidekick your fashion or beauty brand needs to ensure its long-term success.

I have hands-on experience working with fashion designers, celebrity stylists, editorialists and events such as the New York Fashion Week. These opportunities provided me with deeper insights into what makes a brand successful.

My Bachelor degree in Marketing, Communications and Foreign Languages allowed me to deep dive into a wide range of subjects that broadened my perspective on what it’s like to write in the digital age.

Trained in consumer behavior, I’m here to align your brand’s messaging with the values and aspirations of your customers. This not only gets your audience curious about your brand, but also turns them into loyal advocates.

Originally from the south of France, I’m currently based in Lisbon, Portugal. I work with any brand located in Europe and the rest of the world, with no geographical restrictions.

Two childhood fun facts that foreshadowed my career

I casually wrote a 100-page story book at the age of 9, which ignited my passion for writing. From novels to poetry or fashion magazines, I could no longer be stopped. It was no surprise that after receiving multiple prizes for creative writing by the High Institution of Mom&Dad (not to brag), I had decided I wanted to write for a living.

Obsessed with fashion and beauty, my cousin and I put together a 10-piece fashion line at the age of 11. Yes, from design to creation. Naturally, we had to organize an entire fashion show and introduce our brand to the rest of the family. I’m talking set design, beauty prep, and even model casting. We ended up contracting with our younger cousins due to budget restrictions.

What I stand for

Contributing to making the world a better place is at the core of my personal and professional values. I prioritize brands that shake the fashion and beauty industry with genuine initiatives to embody strong ethics, inclusiveness, and eco-responsibility.

I believe that a brand’s success is not only measured by revenue growth, but also by how many milestones were conquered in alignment with moral principles. The future of an ethical fashion and beauty industry starts with your brand.

My motivation is fueled by the desire to contribute to your success.

How can we work together?

Book a free initial call to discuss your goals and understand how I can contribute to your brand’s success. Let’s find the most adapted copywriting strategy to your needs.

Not sure what I can do for you?

Learn more about the services I offer and the type of businesses I work with.